Sam A. Jaoude

CEO of MadeNLebanon LLC

MadeNLebanon is a consulting firm specializing in marketing, branding, and distribution of Lebanese-made products in the USA and the western world.

Sam created an innovative program, LMMP USA, a nonprofit organization, and LMMP Lebanon, an NGO (non-governmental organization) with FDA Consultants to help the western world understand Lebanese systems, to build trust and transparency, and to provide confidence needed in Lebanese manufacturing.

As a Lebanese American, Sam understands the corporate culture of North America while still relating to Lebanese culture. Having worked for corporate America in the pharmaceutical industry for more than 25 years has given Sam the business acumen to open doors to both ethnic and mainstream America.

As an accomplished FMCG (Fast Moving Consumer Goods) international food agent, consultant, and internationally-recognized speaker, Sam’s vast expertise is widely sought in marketing, branding, and distribution in the FMCG retail industries.

Sam’s clients are owners and operators from small family-run businesses to big-name brands, working with many of the top brands in Lebanon as their consultant and agent.

Industry-Recognized Expert Presenter:

  • IDAL – How to Export Food to the USA
  • LDE – Lebanese Diaspora
  • Lebanese US Embassy
  • Industry Expert Speaker, Great Day Houston, KHOU-TV
  • Host, Point of View TV

Awards & Accolades:

  • WSET Level I
  • FSVP-Certified (Foreign Supplier Verification Program)
  • International Communities Advisory Board for the Mayor of Houston
  • Advisory Board for Houston Sherriff Department

Examples of Brands Represented by Sam as US Importer / Marketing Agent:

  • Sanita Persona
  • Rim Water
  • Plein Soleil / Lamesa
  • Koura Valley
  • Smart Gourmet / Flavva
  • Zeit Boulos